Connected marketing and media solutions for the sports industry.
Audience research, channel planning, campaign calendars, paid and organic campaign concepts, and KPI selection.
Example deliverable: A four-week social campaign plan with audience segments, post concepts, and measurable goals.
Game-day coverage plans, interview preparation, athlete profiles, highlight-story concepts, and editorial calendars.
Example deliverable: A media day content package with interview questions, shot lists, and publishing schedule.
Pre-event messaging, credential communication plans, media briefing materials, and post-event recaps.
Example deliverable: A communication checklist covering before, during, and after an event.
Interactive digital campaigns, fan storytelling, accessibility-minded messaging, and community participation ideas.
Example deliverable: A fan activation concept with online and in-venue touchpoints.
Define useful metrics such as reach, engagement rate, website sessions, and conversion actions.
Example deliverable: A simple campaign scorecard and recommendations for the next campaign.
Message development, tone-of-voice guidelines, and story themes that reflect an organization's identity.
Example deliverable: A brand voice and storytelling guide for one sports season.
Our sample engagement starts with a discovery conversation, an audience assessment, and a focused campaign brief.
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